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Commentary and Discussion From the Retail Community

The Reality of Consumer Perception

14 Comments
Manufacturers and retailers know, while sometimes frustrating, consumer perception is the reality of their business. The results of a new study conducted by Peter D. Hart Research Associates for General…

Instant Companies

10 Comments
The Business 2.0 guide to The New Instant Companies describes how a product idea can be taken from conception through production and into promotion in three quick steps. This allows…

Consumers Consider the Alternative…Formats

9 Comments
A report from Retail Forward, Food Channel Industry Outlook, says “alternative formats” will capture most of the increase in consumer spending on food-at-home sales in the years ahead, and that…

Mad Cow Mess

10 Comments
The Wall Street Journal reports that an error in diagnosis by government scientists caused a seven-month delay in notifying consumers about the latest case of bovine spongiform encephalopathy (BSE) or…

Not loyal? But they shop here every week.

6 Comments
N. Ramasubraman (Ram), writing in the DM Direct Newsletter, makes the claim that just because you measure high customer retention rates, you may not have high levels of loyalty. Instead…

Packaging Innovations: Part I

4 Comments
Packaging sells. Everyone in product development, marketing and retailing knows it. RetailWire asked BrainTrust member, Michael Richmond, principal, Packaging & Technology Integrated Solutions, to highlight some of the top line…

Legality of Price Checks Questioned

22 Comments
A grocer in Oklahoma, Super H, filed a suit in Osage County District Court alleging Wal-Mart workers were illegally scanning bar codes of items on its shelves. The bar…

The Other Side of Chinese Trade

4 Comments
China’s growing economic might is a prevalent topic in the news with many in the political, labor and even business communities expressing concern about the communist nation’s influence on American…