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Commentary and Discussion From the Retail Community

Diverting Targets Upscale Beauty Lines

10 Comments
In light of the recent story and RetaiWire discussion on Costco’s use of diverting, it was interesting to come across a piece on the Women’s Wear Daily (WWD) website describing…

The Store is the Medium

19 Comments
At a session at last week’s Advertising Research Foundations’s (ARF) Re:think Conference and Expo in New York City, industry executives discussed the many promising developments of the P.R.I.S.M. in-store marketing…

Study: H2O Claims Are All Wet

10 Comments
We all need to drink water, but according to a new study the amount of water we’re drinking isn’t doing anything to make us appreciably healthier and in some cases…

Running the Store From Home

10 Comments
The stores of the future may be run from home. A report on what The Guardian described as “the nature of employment in 2018” pointed towards a shift from talk…

Pepsi Upsets Retailers Over Amazon Deal

8 Comments
Pepsi’s promotional deal with Amazon’s digital music store has come under fire from some traditional bricks-and-mortar retailers who not only sell Pepsi, but also offer CDs and, in some cases,…

Tesco Calls a Time Out in America

30 Comments
Tesco has reacted with forceful denials when reports have circulated suggesting that the British retailer’s entry into the U.S. market has been less successful than the company expected before it…