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Commentary and Discussion From the Retail Community

Better Research Mobile or Other?

6 Comments
Research into customer demand and opinions is being done, increasingly, in real time. According to a study by Resolve Market Research, Cint and Thumbspeak, results from mobile phones and online…

Kmart Produces Telenovela Series on YouTube

8 Comments
Kmart is looking to get closer to Hispanic consumers with the production of an eight-part Spanish-language series running on YouTube called ‘Madres y Comadres.’ Will Kmart’s efforts on YouTube, Facebook,…

Dull Daily Deals

20 Comments
Are consumers going numb to the plethora of deals coming their way on a daily basis? “There is definitely a risk of oversaturation with these daily deal programs,” Kit Yarrow,…

eBay to Open Online Fashion Outlet

5 Comments
According to a report by Women’s Wear Daily, eBay’s newest venture, eBay Fashion Outlet, may be more in line with what people expect. What do you think of eBay’s plan…

QR Codes Search for a Role

12 Comments
Critics of QR codes say the technology is a cool toy that marketers fall in love with for reasons that often have little to do with delivering value to the…

Succeeding in the Indian Market

9 Comments
India consistently appears on the list of the top-five markets in which to expand. Over the last two decades, some European and North American brands have seen profits while others…

Apple Store Seeks New Leader

13 Comments
A report on The Wall Street Journal site, citing sources familiar with the situation, said Apple has taken the “unusual” step of hiring an international search firm to find a…