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Commentary and Discussion From the Retail Community

Will Best Buy rule the metaverse?

14 Comments
With more people than ever talking about an impending virtual reality revolution and speculating about an eventual consumer move to a shared VR metaverse, some say Best Buy is primed…

Are Super Bowl ads worth it?

23 Comments
Previous research has determined that there really isn’t a boost in sales for brands after their Super Bowl ads air. A new university study, however, finds Super Bowl ads bring…

Is the metaverse a bubble waiting to pop?

19 Comments
Bernard Arnault, CEO of LVMH, said the French luxury group is willing to wait to embrace the metaverse and remains wary of potentially speculative bubbles.  What signs would indicate whether…

Is Foxtrot primed for major expansion?

11 Comments
Foxtrot recently secured $100 million in new funding to open 50 locations over the next two years as it seeks to “modernize the nostalgic corner store experience” with a focus…

Did M&M’s characters need a makeover?

24 Comments
Mars has updated M&M’s five anthropomorphized color-coded mascots that appear in marketing campaigns as a way to promote inclusivity, leading some to question whether it’s another case of “wokeness” run amuck. …